Last updated: 6 October 2026
Welcome to Focus On Who, a brand operated by The 90 Day Game Changer Limited.
These Terms and Conditions apply when you purchase or use our digital products, physical products, coaching services or other services, or when you access our website. By placing an order or using our products or services, you agree to these Terms and Conditions.
These terms also apply to our proprietary Forget How, Focus On Who! Method, which is referenced throughout our website, products, coaching, content and materials.
1. Company Information
Focus On Who is a brand operated by The 90 Day Game Changer Limited, a private limited company registered in England and Wales under company number 12508624.
Registered office:
3rd Floor
33 Great George Street
Leeds
West Yorkshire
LS1 3AJ
United Kingdom
The 90 Day Game Changer Limited is the creator and rights holder of the proprietary Forget How, Focus On Who! Method, together with the associated content and materials produced under the Focus On Who brand, except where otherwise stated.
These Terms and Conditions are governed by the laws of England and Wales. If you are purchasing as a consumer outside England and Wales, you may also have rights under the laws applicable where you live.
2. Products and Services
We offer a range of digital and physical products and services, which may include:
digital books and downloadable resources;
videos and audio programmes;
online courses and training;
printed books and merchandise;
coaching programmes delivered online or in person; and
other products and services described on our website or sales pages.
Products and services may be offered as a one-off purchase, through an instalment plan or, where clearly stated before purchase, as a recurring subscription or coaching arrangement.
Where a payment plan is agreed, you remain responsible for payments due under that plan unless otherwise stated in the specific offer terms or required by law.
For recurring services, the price, billing frequency and applicable cancellation arrangements will be clearly shown before purchase.
3. Digital Products and Immediate Access
Digital products are normally delivered by email or made available online shortly after successful payment.
Where you request immediate access to digital content during the statutory cancellation period, you may be asked to expressly consent to the digital content being supplied immediately and acknowledge that, once supply begins, you will lose your statutory right to cancel that digital content.
This does not affect your statutory rights if digital content is faulty, not as described or does not meet the standards required by applicable consumer law.
4. Refunds and Cancellations
Our Forget How, Focus On Who! digital book is covered by our additional 365-day money-back guarantee. Requests under this guarantee must be made within 365 days of purchase.
Unless a different refund period is clearly stated on the relevant sales page, other eligible products are covered by our additional 30-day refund guarantee.
These guarantees are offered in addition to your statutory consumer rights and do not replace or restrict those rights.
For physical goods purchased online, consumers will normally have a statutory right to cancel their purchase within 14 days of receiving the goods, subject to any exceptions provided by law.
Where products or services are purchased through an instalment or payment plan, cancelling future payments does not automatically cancel amounts already properly due. Refunds and cancellations will be dealt with in accordance with the applicable guarantee, the terms provided when you purchased and your statutory rights.
To request a cancellation or refund, please email [email protected].
5. Intellectual Property
Unless otherwise stated, all Focus On Who content and materials, including videos, PDFs, audio, digital books, courses, workbooks, training materials, graphics and the Forget How, Focus On Who! Method, are owned by or licensed to The 90 Day Game Changer Limited.
Purchasing a product gives you a personal, non-exclusive and non-transferable licence to use the product for your own personal use.
You must not reproduce, distribute, share, resell, sublicense, publish, modify or commercially exploit our materials without prior written permission.
6. Permitted Use
Unless otherwise agreed by us in writing, our products and materials are supplied for individual use only.
You must not:
share login details or purchased materials with another person;
copy, reproduce or distribute our content;
resell or commercially exploit our materials;
substantially copy, adapt or republish our materials; or
use our proprietary materials to provide products, coaching, training or other services to third parties.
Nothing in these Terms and Conditions is intended to restrict any use permitted by applicable law.
7. Results and Income Disclaimer
We do not guarantee any particular financial, business or personal result from using our products, programmes or services.
Results depend on numerous factors, including your own actions, effort, circumstances, experience, consistency and market conditions.
Testimonials, examples and case studies represent individual experiences and should not be considered promises or guarantees that you will achieve the same or similar results.
8. Delivery
Digital products are generally delivered electronically or made accessible online following successful payment.
If you do not receive an expected email or access information, please check your spam or junk folder before contacting us.
We aim to dispatch physical products within 3–5 working days, unless a different timeframe is stated when you order. Delivery times after dispatch may vary depending on your location and the delivery provider.
If you experience a delivery or access problem, please contact [email protected] and we will assist you.
9. Coaching and Other Services
Coaching, training and other services will be provided with reasonable care and skill.
Specific terms relating to a programme or service, including its duration, session arrangements, payment schedule, rescheduling and cancellation arrangements, may be provided separately when you purchase.
Where a service is provided on a recurring basis, any applicable notice period or cancellation arrangements will be made clear before purchase.
Nothing in these Terms and Conditions excludes or restricts consumer rights that cannot legally be excluded.
10. Payments
Payments may be processed through third-party payment providers, including Stripe, or another payment provider displayed at checkout.
Available payment methods may include debit or credit card, Apple Pay, Google Pay or other methods supported by the relevant payment provider.
Where you authorise recurring payments, payments will be collected according to the billing schedule shown and agreed to when you purchase.
You are responsible for providing accurate and current payment information.
11. Customer Support
For questions, technical issues, product support, delivery enquiries or payment queries, please contact:
We aim to respond within 72 hours.
12. Changes to These Terms
We may update these Terms and Conditions from time to time to reflect changes to our products, services, business or applicable law.
Any updated terms will take effect from the date they are published on our website.
Changes will not retrospectively remove or reduce rights that already apply to purchases made under an earlier version of these Terms and Conditions.
13. Copyright and Ownership
Unless otherwise stated, content, courses, digital and physical products, videos, audio, workbooks, merchandise and other materials offered under the Focus On Who brand and the Forget How, Focus On Who! Method are copyright © The 90 Day Game Changer Limited.
The company records the following copyright ownership reference:
Protect My Work – Proof of Copyright Ownership
Reference Number: 253320908245094
14. Your Statutory Rights
Nothing in these Terms and Conditions is intended to exclude, restrict or override any statutory rights you have under applicable consumer law.
If any part of these Terms and Conditions is found to be unlawful or unenforceable, the remaining provisions will continue to apply.